Simply Business, the online comparison site for business insurance, has hired a major advertising agency ahead of its first big ad campaign.
The Interpublic media agency will initially plan and buy a test TV and digital ad campaign to launch in the spring of this year. If the test campaign is successful, UM will be charged with developing an ad campaign with a ‘significant’ budget.
Jasper Martens, the head of marketing and communications at Simply Business, said: “UM London’s preparation, planning and approach were the strongest by far, beating contenders OMD and others. UM London won because the agency looked after our needs most closely.”
Insurance Products – Wide Range
Simply Business offers a wide range of business insurances. For a free, no-obligation quote, please click here:
Details to look out for on your policy
Is your business covered for the right things? For example, if you work at heights above 10m, is this covered?
Which exclusions are on the policy? Cheaper quotes may exclude circumstances that are important for your business.
Have you chosen the right level of cover for your business and a level that is acceptable for your clients?